1. Introduction

frostbakeware.com (“we,” “our,” or “us”) operates the website [Website URL]. We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, make a purchase, or interact with our services, which may include e-commerce sales, subscription boxes, interactive tools, online classes, loyalty programs, and community features related to kitchenware, cutlery, cookware, and related products.

We comply with applicable data protection laws, including the General Data Protection Regulation (GDPR) for EU/UK residents and the California Consumer Privacy Act (CCPA) as amended by the CPRA for California residents.

2. Information We Collect

We collect several types of information, including:

• Personal Identifiers: Name, email address, shipping/billing address, phone number, IP address, account username/password.
• Commercial Information: Purchase history, product interests, wish lists, cart contents, subscription status, loyalty program points, service records (e.g., knife sharpening).
• Payment Information: Credit/debit card details (processed securely by our payment processors), billing address.
• Technical & Device Data: Browser type, operating system, device information, pages viewed, time spent on site, referral URLs, and interactions with our interactive tools (e.g., Pot Size Calculator, Knife Selector).
• Profile & Preference Data: Recipe data you upload, cooking habit survey responses, preferences for product recommendations, feedback on product testing, dietary restrictions (for meal kit services).
• User-Generated Content: Product reviews, photos, comments on blog posts or community forums.
• Audio/Visual Data: If you participate in our online cooking classes.
• Inferred Data: Preferences and profiles generated from your activity to personalize your experience.
• For Smart/Connected Devices: App usage data, Wi-Fi network information (for setup), usage statistics from connected appliances or smart scales.

3. How We Use Your Information

We use your information for the following business purposes:

• To process and fulfill your orders, subscriptions, and service requests (e.g., engraving, sharpening).
• To manage your account and our loyalty program.
• To communicate with you about orders, products, services, and promotional offers.
• To provide and improve our website, interactive tools, mobile apps, and services.
• To personalize your experience, including recommending tools/cookware based on your recipe data or purchase history.
• To administer online cooking classes, contests, or surveys.
• To conduct product testing and gather volunteer feedback.
• For fraud prevention and security monitoring.
• To comply with legal obligations.

4. Legal Basis for Processing (GDPR)

For individuals in the European Economic Area (EEA) and UK, our legal basis for processing includes:

• Performance of a Contract: To fulfill your orders and subscriptions.
• Consent: For sending marketing emails, using cookies where required, or processing sensitive data (e.g., voice recordings). You may withdraw consent at any time.
• Legitimate Interests: For website security, fraud prevention, product improvement, and direct marketing (where applicable under law).
• Legal Obligation: To comply with tax and accounting laws.

5. Sharing Your Information

We do not sell your personal information. We may share data with:

• Service Providers: Payment processors, shipping carriers, IT hosting, email service providers, marketing platforms, and customer service software.
• Artisans & Makers: If you purchase from a third-party artisan on our marketplace, necessary information is shared to fulfill your order.
• Affiliate Partners: For our culinary blog with affiliate links, we may share click/transaction data with networks.
• Integrated Third Parties: With your consent, such as with grocery delivery services synced to a smart kitchen system or voice assistants.
• Legal Authorities: When required by law or to protect our rights.

6. Your Rights & Choices

Depending on your location, you may have the following rights:

• Access & Portability: Request a copy of your personal data.
• Correction: Update or correct inaccurate data.
• Deletion: Request deletion of your personal data, subject to certain exceptions.
• Opt-Out of Sale/Sharing (CCPA): We do not sell data. To opt-out of sharing for cross-context behavioral advertising, click “Do Not Sell or Share My Personal Information” on our website footer.
• Limit Use of Sensitive Information (CCPA): Request limits on the use of sensitive personal information.
• Marketing Opt-Out: Unsubscribe from marketing emails via the link in any email.
• Cookie Controls: Manage cookies via our Cookie Preference Center.

To exercise your GDPR or CCPA rights, please contact us using the details below. We will not discriminate against you for exercising your rights. We may need to verify your identity before processing your request.

7. Data Retention

We retain your personal information only as long as necessary for the purposes outlined, including to fulfill transactions, comply with legal obligations (e.g., tax records), resolve disputes, and enforce agreements. Data from loyalty programs, warranty services, or product testing may be retained for longer periods based on the program terms or our legitimate interest in product improvement.

8. International Transfers

If you are located outside the United States, please be aware that information we collect may be transferred to and processed in the United States or other jurisdictions. We use appropriate safeguards, such as Standard Contractual Clauses, for such transfers where required.

9. Payment Processing

We use PayPal as our payment gateway to handle credit card, debit card, and other online transactions. All payment information you enter at checkout is processed and stored through PayPal’s secure, encrypted services to safeguard your data privacy and security.

For detailed information on how PayPal collects, uses, and protects your personal data, please see the PayPal Privacy Statement.

10. Third-Party Links

Our website may contain links to third-party sites (e.g., affiliate links, social media). This Privacy Policy does not apply to those sites.

11. Children’s Privacy

Our services are not directed to children under 16. We do not knowingly collect data from children. If you are a parent and believe your child has provided us with information, please contact us.

12. Contact Us

For questions, to exercise your rights, or for data protection inquiries, contact our Data Protection Officer at:

frostbakeware.com
795, Tai Tong Street, Wong Tai Sin District, Hong Kong
Email: help@frostbakeware.com
Phone: 00852-5374774

13. Changes to This Policy

We may update this Privacy Policy periodically. The “Last Updated” date will reflect changes. Continued use of our services after changes constitutes acceptance.

14. Jurisdiction-Specific Addenda

• For California Residents: Your CCPA rights are detailed in Section 6. You may use an authorized agent to submit requests.
• For EEA/UK Residents: You have the right to lodge a complaint with a supervisory authority.